Josh Allen leads NFL in merchandise sales for the past year
Yahoo Sports • 1 min read • Latest: Jun 9, 2026, 3:16 PM
Last updated Jun 9, 2026
Bills quarterback Josh Allen topped the NFL in merchandise sales between March 2025 and February 2026. The NFL Players Association reported that Allen's sales surpassed all other players, including second-place Patriots quarterback Drake Maye and third-place Eagles running back Saquon Barkley. Sales included jerseys, bobbleheads, wall decals, and more. Packers linebacker Micah Parsons continued to lead defensive players in merchandise sold for the third consecutive year.
- •Josh Allen led NFL merchandise sales from March 2025 to February 2026.
- •Drake Maye and Saquon Barkley ranked second and third, respectively.
- •Parsons was the top-selling defensive player for three straight years.
- •Sales data includes items beyond jerseys, such as collectibles.
- 4:59 PMYahoo Sports — Josh Allen tops list of NFLPA's list of most player merchandise sold at retail during 2025 season
- 3:16 PMYahoo Sports — Josh Allen led the league in merchandise sales last year
"Bills quarterback Josh Allen led the NFL in an important statistical category last year: Merchandise sales.
"Bills Mafia came out in a big way to support Josh Allen in 2025.
Sources
External links- Yahoo SportsJun 9, 2026, 4:59 PMJosh Allen tops list of NFLPA's list of most player merchandise sold at retail during 2025 season
Bills Mafia came out in a big way to support Josh Allen in 2025.
- Yahoo SportsJun 9, 2026, 3:16 PMJosh Allen led the league in merchandise sales last year
Bills quarterback Josh Allen led the NFL in an important statistical category last year: Merchandise sales.
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