League: NCAAF Sport: College Sports Country: United States Category: Transactions

Alexis Ohanian's ONIT focuses on college sports and women athletes

Yahoo Sports • 1 min read • Latest: Nov 2, 2026, 1:35 PM

Last updated Nov 2, 2026

Alexis Ohanian's ONIT focuses on college sports and women athletes

Summary

ONIT, the trading card company led by Alexis Ohanian’s venture capital firm 776, achieved a record sales day driven by Ohio State football on August 21, 2026. The company specializes in trading cards for college sports, emphasizing women's sports and non-revenue sports, and aims to fill gaps in the trading card market. Ohanian highlighted the importance of elevating women’s sports, having previously invested in various women’s teams and events. ONIT is set to release its new Gravity Football line featuring 16 collegiate teams, continuing its mission to support and showcase all college athletes.

Source Links

Yahoo Sports

Key Details

•ONIT sets single-day sales record with Ohio State football cards
•Company emphasizes full rosters and women's sports
•New Gravity Football trading card release features 16 teams
•Ohanian is committed to promoting women athletes
•ONIT produced more collegiate women's cards than all competitors combined

Latest Updates

1:35 PMYahoo Sports — 'The massive opportunity was obvious:' College, women's sports drew Alexis Ohanian to ONIT

What they're saying

"
ONIT, owned by Reddit co-founder Alexis Ohanian’s venture capital firm 776, is seeing growth across its trading card offerings, which focus on full rosters, women’s sports and non-revenue sports.
— Yahoo Sportsby Susan Lulgjuraj

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