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Aprilia Racing signs Monster Energy as title sponsor starting in 2027

Yahoo Sports • 1 min read • Latest: Jun 3, 2026, 12:11 PM

Last updated Jun 3, 2026

Aprilia Racing signs Monster Energy as title sponsor starting in 2027

Summary

Aprilia Racing has finalized a sponsorship agreement with Monster Energy, which will commence at the 2026 Grand Prix of Italy. Monster will act as a main sponsor for the remainder of 2026 before becoming the title sponsor in 2027. Aprilia's CEO expressed disappointment over the team's previous lack of a title sponsor. The deal comes as Aprilia's factory riders lead the championship standings, highlighting the team's competitive performance in recent years. While the specific financial terms were not disclosed, estimates suggest the agreement could be worth around €12 million annually.

Source Links

Yahoo Sports

Market Watch

•Monster Energy will be a main sponsor for the rest of 2026.
•The title sponsorship will begin in 2027.
•Aprilia Racing has not had a title sponsor since returning to MotoGP in 2022.
•April's factory riders currently sit first and second in the championship standings.
•Speculations suggest the deal could bolster Aprilia's finances by around €12 million per year.

Latest Updates

12:11 PMYahoo Sports — Aprilia’s MotoGP Team Just Signed Monster Energy as Its Title Sponsor. This Has Been a Long Time Coming

What they're saying

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Aprilia Racing just signed a sponsorship deal with Monster Energy. For the remainder of 2026, Monster will be a main sponsor before becoming the title sponsor in 2027.
— Yahoo Sports

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