Atlanta City FC reveals branding ahead of NWSL debut in 2028

Yahoo Sports • 1 min read • Latest: Oct 2, 2026, 2:25 AM

Last updated Oct 2, 2026

Atlanta City FC reveals branding ahead of NWSL debut in 2028
Summary

Atlanta City FC will compete in the NWSL starting in 2028, unveiling its logo, crest, and color scheme as part of its branding. The Georgia-based team presented its design, featuring a phoenix at the center of the emblem, symbolizing Atlanta's history. The team's primary color is Atlanta red, differing slightly from that of local MLS counterpart Atlanta United. Atlanta City aims to establish its own identity while drawing on local heritage. Club president Mauricio Culebro emphasized the goal of building a championship-caliber team that resonates with Atlanta supporters.

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By the Numbers
  • •Atlanta City FC will join the NWSL in 2028.
  • •The club's emblem features a phoenix symbolizing local history.
  • •Primary colors include Atlanta red and shades of Georgia peach.
  • •Team aims to create a distinct identity separate from Atlanta United.
Latest Updates
  • 2:25 AMYahoo Sports — NWSL: New expansion side Atlanta City confirms club image and branding
What they're saying
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Atlanta City FC will play in the NWSL from 2028. The Georgia-based outfit is the newest team to be introduced into the fold of the top tier of women’s football in the USA.The NWSL’s latest expansi...

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