Bayern Munich and NHL launch multi-year partnership in Munich
Yahoo Sports • 1 min read • Latest: Aug 20, 2026, 11:30 AM
Last updated Aug 20, 2026
FC Bayern Munich and the National Hockey League announced a strategic partnership during a press conference on August 20, 2026. The collaboration aims to promote the NHL in Germany and enhance Bayern's presence in North America. Initiatives will include digital campaigns, youth programs, and watch parties. Additionally, Munich will host two NHL regular-season games in the 2027/28 season featuring the Boston Bruins, while Cologne will also host games involving the Edmonton Oilers. NHL representatives emphasized Germany's importance as a growth market for the league.
- •Press conference featured players from both FC Bayern and the NHL.
- •Initiatives include co-branded content and street hockey events.
- •NHL regular-season games to be hosted in Munich and Cologne in 2027/28.
- •Strategic opportunity to engage fans and promote hockey in Germany.
- 11:30 AMYahoo Sports — Bayern Munich, NHL announce partnership
Sources
External linksOriginal reporting and copyright belong to the linked sources. SportsNewsReport.com aggregates and links — it does not republish full articles.
Related Stories
Last 14 days
NHL•Aug 20, 2026, 1:17 PMBoston Bruins and Edmonton Oilers to play NHL games in Germany in 2027
NHL•Aug 20, 2026, 12:53 PM7 greatest NHL rivalries in hockey history
NHL•Aug 20, 2026, 4:24 AMEx-Red Wings Star Reveals Why Playing for an Original Six Franchise Was So Special
NHL•Aug 20, 2026, 1:06 AM‘Win, lose, or get beat’: UCLA turning small details into big results under Bob Chesney
NHL•Aug 20, 2026, 1:06 AMJames Hagens Listed as “Middle of the Lineup Player” in Latest U23 Rankings
NHL•Aug 20, 2026, 1:03 AMMontreal Canadiens Floated as Connor McDavid Suitor Amid ‘Chatter’