BIG3 partners with Prostate Cancer Foundation to promote awareness

The BIG3 has formed a partnership with the Prostate Cancer Foundation in 2026, focusing on raising awareness about prostate cancer. This collaboration includes facilitating testing signups outside BIG3 venues and airing league-endorsed public service announcements. The league, which recently became the first publicly traded professional sports league in the U.S., has sold four of its eight franchises to various ownership groups for $10 million each in 2024. The partnership reflects the league's commitment to social causes while expanding its visibility.

• 4:34 PMYahoo Sports — BIG3 has also partnered with the Prostate Cancer …