Burnley ends shirt sponsorship with Finotive One after 42 days

Burnley has terminated its shirt sponsorship deal with Finotive One just two days before their opening Championship match against West Ham, following only 42 days since its inception. The club announced that the decision was made to protect its interests and those of its supporters. Fans who purchased merchandise with the Finotive One logo will be offered full refunds or exchanges for shirts featuring the new sponsor, Vertu Motors. The abrupt change has led to the removal of promotional materials related to Finotive One from the club's official website. This is not the first sponsorship issue for Burnley, which has previously faced challenges in securing stable sponsorship due to various controversies.

• 4:20 PMBBC Sport — Burnley drop shirt sponsor after 42 days