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Caterpillar sponsors Illinois athletics with multi-year agreement

Yahoo Sports • 1 min read • Latest: Aug 26, 2026, 5:48 PM

Last updated Aug 26, 2026

Summary

Illinois' Division of Intercollegiate Athletics announced a multi-year sponsorship agreement with Caterpillar Inc. on August 26. The deal will see the Caterpillar logo featured on the 25-yard lines of Zuppke Field at Gies Memorial Stadium. Illinois athletic director Josh Whitman emphasized the partnership's alignment with shared values and history in the state. The agreement also allows Caterpillar to utilize Fighting Illini imagery in its marketing. This sponsorship follows Illinois' previous five-year, $30 million deal with Busey Bank, the primary jersey sponsor for several Illini sports.

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Key Details
  • •Caterpillar's logo will be displayed on Zuppke Field at Gies Memorial Stadium.
  • •The agreement includes game-day statistics on the Memorial Stadium videoboard.
  • •Caterpillar will use Fighting Illini logos in its marketing efforts.
  • •The deal showcases a shared legacy between Caterpillar and Illinois Athletics.
  • •Illinois previously signed a significant sponsorship with Busey Bank.
Latest Updates
  • 5:48 PMYahoo Sports — Caterpillar newest Illini sponsor
What they're saying
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Aug. 26—CHAMPAIGN — Illinois' Division of Intercollegiate Athletics announced another sponsorship with Caterpillar Inc., on Wednesday. The multi-year agreement includes featuring the Caterpillar logo on the 25-yard lines of Zuppke Field at Gies Memorial Stadium. "We are proud to align with Caterpillar — a company, like the University, with a long and storied connection to the great state of ...

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