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CBF and Yapoli launch media platform at 2026 World Cup

Yahoo Sports • 1 min read • Latest: Jul 30, 2026, 3:27 PM

Last updated Jul 30, 2026

CBF and Yapoli launch media platform at 2026 World Cup

Summary

The Brazilian Football Confederation (CBF) has launched the CBF Media Center, a digital asset management platform developed with Yapoli, during the 2026 FIFA World Cup in North America. This initiative aims to enhance the organization and monetization of media assets for the Brazilian National Team. The platform recorded over 368,000 pageviews and managed content for approximately 50,000 accredited media professionals at the tournament. CBF plans to expand the platform’s use for the 2027 FIFA Women's World Cup, incorporating all football formats and a broader range of partnerships. The goal is to create a comprehensive repository for Brazilian football history.

Source Links

Yahoo Sports

By the Numbers

•CBF Media Center launched during the 2026 World Cup
•Over 368,000 pageviews recorded
•50,000 media professionals accredited
•Plans to expand for the 2027 Women's World Cup
•Focus on rights traceability and historical archive

Latest Updates

3:27 PMYahoo Sports — CBF teams up with Yapoli, tests new content platform at 2026 World Cup

What they're saying

"
The Brazilian Football Confederation (CBF) has concluded the first operational phase of the CBF Media Center, a digital asset management (DAM) platform developed with sports tech company Yapoli. The t...
— Yahoo Sports

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