CBF partners with Brazilian Society of Mastology for Pink October campaign

Yahoo Sports • 1 min read • Latest: Oct 7, 2026, 4:15 PM

Last updated Oct 7, 2026

CBF partners with Brazilian Society of Mastology for Pink October campaign
Summary

The Brazilian Football Confederation (CBF) is collaborating with the Brazilian Society of Mastology (SBM) for Pink October, focusing on breast cancer awareness. Throughout the month, CBF will promote the campaign with special messages displayed on LED boards and customized pre-match ceremony items during the Brasileirão. This initiative includes featuring women undergoing treatment for breast cancer alongside players during the 29th round, commencing October 7. CBF President Samir Xaud emphasized the campaign's aim to reach millions of fans, raising awareness about early diagnosis and health policies.

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Key Details
  • •CBF and SBM collaborate for breast cancer awareness this October.
  • •Custom designs featured during the Brasileirão pre-match ceremonies.
  • •Women undergoing treatment will join teams on the field during matches.
  • •Breast cancer accounts for a significant percentage of diagnoses in Brazil.
  • •Expected increase in breast cancer cases highlights need for awareness.
Latest Updates
  • 4:15 PMYahoo Sports — CBF and Brazilian Society of Mastology unite for Pink October awareness
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CBF and the Brazilian Society of Mastology join forces for a Pink October awareness campaign Credits: Courtesy of CBF and SBMThe Brazilian Football Confederation (CBF) and the Brazilian Society of Mas...

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