Chelsea confirms Circle Internet Group as new shirt sponsor for 2026/27

Chelsea FC has announced Circle Internet Group as their new front-of-shirt sponsor starting in the 2026/27 season. The partnership includes marketing Circle's USDC stablecoin on the team's jerseys across men’s, women’s, and academy teams. Although the financial details remain undisclosed, reports suggest it aligns with typical rates for a top Premier League club. The contract is set for an initial one year with an option for an extension. This marks a significant development for Chelsea, following the club’s efforts to secure a sponsorship in a challenging economic climate.

• 6:58 AMYahoo Sports — Chelsea agree front-of-shirt sponsorship with Circle Internet Group