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Conor McGregor discusses whiskey business impact ahead of UFC 329 return

Yahoo Sports • 1 min read • Latest: Jul 9, 2026, 8:47 PM

Last updated Jul 9, 2026

Conor McGregor discusses whiskey business impact ahead of UFC 329 return

Summary

Conor McGregor spoke at UFC 329 media day about how launching his whiskey business changed his drinking habits, claiming he drank significantly more while promoting Proper No. 12. The former two-division champion will face Max Holloway at UFC 329, his first fight in five years after injuries and controversies. McGregor addressed doubts about his return to form, expressing a desire to prove skeptics wrong. He also reiterated his innocence in a civil case related to sexual assault allegations.

Source Links

Yahoo Sports

Status Watch

•McGregor's return fight against Max Holloway is set for UFC 329.
•He reported his whiskey business led to increased alcohol consumption.
•McGregor emphasized the desire to reconnect with fans.
•He denied allegations from a civil case involving sexual assault.
•This marks McGregor's first fight in five years.

Latest Updates

8:47 PMYahoo Sports — ‘I was Trapped’: Conor McGregor Says Whiskey Business Led to Too Much Drinking

What they're saying

"
Conor McGregor says launching his whiskey business changed his relationship with alcohol, admitting the venture led him to drink far more than he had as an active UFC champion. Speaking during UFC 329 media day ahead of his long-awaited return to the Octagon, McGregor reflected on how promoting his former Irish whiskey brand, Proper No. […]
— Yahoo Sports

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