Cowboys coach emphasizes George Pickens' run game impact
Yahoo Sports • 1 min read • Latest: Oct 23, 2026, 4:04 AM
Last updated Oct 23, 2026
Dallas Cowboys receiver George Pickens has been underperforming this season, playing under a franchise tag. Despite comparable targets and catches to last year, his yards per game have decreased. Coach Brian Schottenheimer has called for Pickens to enhance his impact in the run game, emphasizing teamwork and blocking responsibilities. This public call-out indicates that internal discussions may not have sufficient effect. Both Pickens and teammate CeeDee Lamb need to be effectively utilized moving forward for the team's success.
- •Pickens is currently playing under a franchise tag for the Cowboys.
- •His receiving yards per game have decreased compared to last season.
- •Schottenheimer stresses the importance of Pickens' role in the run game.
- •Calls for improvement indicate previous private discussions have failed.
- •The team must find ways to involve both Pickens and Lamb more effectively.
- 4:04 AMYahoo Sports — Brian Schottenheimer: George Pickens "needs to understand he impacts us in the run game"
"Cowboys receiver George Pickens was rewarded for a stellar contract year by being kept from getting a fair market deal.
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