El Al features Deni Avdija in first celebrity campaign for U.S
Yahoo Sports • 1 min read • Latest: Aug 19, 2026, 4:12 PM
Last updated Aug 19, 2026

El Al has launched an advertising campaign in the U.S. featuring Israeli NBA player Deni Avdija. The campaign, which started on August 19, 2026, includes digital, print, and video ads. It aims to promote El Al in the American market through endorsements by notable figures. The campaign is set to run until next spring.
- •El Al's campaign features Deni Avdija, an Israeli NBA star.
- •The campaign launched on August 19, 2026.
- •It includes various formats: digital, print, and video ads.
- •The campaign will continue through next spring.
- •This is El Al's first celebrity-backed initiative for the U.S. market.
- 4:12 PMYahoo Sports — El Al features Israeli NBA star Deni Avdija in its …
"El Al features Israeli NBA star Deni Avdija in its …
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