English speakers increasingly watch World Cup games on Telemundo
Yahoo Sports • 1 min read • Latest: Jul 10, 2026, 4:47 AM
Last updated Jul 10, 2026
During the ongoing World Cup, a significant number of English-speaking viewers in the U.S. are choosing to watch matches on Telemundo, drawn by factors like no commercial interruptions during hydration breaks and the excitement of iconic broadcaster Andrés Cantor's calls. Telemundo's ratings indicate that about half of the World Cup audience in the U.S. is engaging with Spanish broadcasts. The network's coverage has even attracted notable figures, such as comedian Trevor Noah, who praised the uninterrupted viewing experience. As the tournament continues, this trend may influence future bidding for broadcasting rights for the 2030 World Cup.
- •Approximately 20% of the U.S. population is Hispanic.
- •Half of World Cup viewers in the U.S. watched some matches in Spanish.
- •Telemundo offers uninterrupted coverage during games.
- •Fox reported peak viewership of around 41 million for one match.
- •The 2030 World Cup bidding could include both Spanish and English rights.
- 4:47 AMYahoo Sports — In any language: English speakers are tuning into World Cup broadcasts in Spanish
"Ashleigh Hallam teaches English as a second language at her local library in Indiana. For her, this World Cup couldn't make more sense. Hallam is among a sizable number of English-speaking people in the U.S. who are doing something these days that might be considered a bit surprising: They're watching broadcasts of World Cup matches in Spanish on Telemundo, even though they have little idea — or in some cases, no idea — what the announcers are saying.
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