Erling Haaland and Vozinha gain millions of Instagram followers during World Cup
Yahoo Sports • 1 min read • Latest: Jul 17, 2026, 3:06 AM
Last updated Jul 17, 2026
Erling Haaland and Vozinha combined for over 58 million new Instagram followers during the 2026 FIFA World Cup, which ran from June 8 to July 16. Haaland gained approximately 28.9 million followers, while Vozinha saw an increase of around 29.3 million, reflecting their contrasting fame. Haaland, representing Norway, finished with seven goals, helping his team reach the quarterfinals. Vozinha, the 40-year-old Cape Verde goalkeeper, contributed significantly to his country's social media surge following a standout performance against Spain. Their rapid follower growth highlights their impact on the tournament's popularity and their roles in their teams' journeys.
- •Haaland adds 28.9 million followers, Vozinha 29.3 million.
- •Haaland scored seven goals for Norway in the tournament.
- •Vozinha had a remarkable performance against Spain.
- •Norway reached the quarterfinals, Cape Verde advanced from the group stage.
- •Cape Verde accounted for nearly 90% of its followers gained through Vozinha.
- 3:06 AMYahoo Sports — Erling Haaland, Vozinha Combine for Eye-Popping Instagram Gains From World Cup
"A World Cup can turn an well-known star into a global obsession. On the flip side, it can also introduce an unknown 40-year-old goalkeeper to millions of people almost overnight. Erling Haaland and Vozinha exemplify these two effects at the 2026 tournament. The pair combined to add 58,250,210 Instagram followers from June 8 through July […] The post Erling Haaland, Vozinha Combine for Eye-Popping Instagram Gains From World Cup appeared first on HEAVY.
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