Expedia partners with NHL as official travel partner and playoff sponsor

Seattle-based Expedia has entered a multi-year partnership with the NHL, designated as the league's official travel partner. The agreement, announced on October 14, grants Expedia exclusive rights to online travel services across the U.S. and Canada. As part of the collaboration, Expedia will have a brand presence on NHL digitally enhanced dasherboards and will sponsor allowing hockey fans to plan trips around NHL events. Additionally, Expedia becomes the presenting sponsor of the Stanley Cup Playoffs Bracket Challenge and the Second Chance Bracket. This partnership aims to enhance travel and game experiences for NHL fans throughout the season and during major events such as the All-Star Weekend and Winter Classic.

• 5:20 PMYahoo Sports — Expedia joins NHL lineup with travel partnership and playoff bracket sponsorships