Former Steelers coach Mike Tomlin appears in NBC Sports social media video

Former Pittsburgh Steelers head coach Mike Tomlin has transitioned to an analyst role with NBC Sports for the upcoming season. The change followed his departure from the team earlier this year after serving as head coach since 2007. Tomlin appeared in a TikTok video posted by host Maria Taylor while the network's panel prepared for "Football Night in America." The social media appearance prompted reactions from NFL fans who compared the move to previous team standards. Some observers referenced the 2020 season, during which Tomlin addressed former wide receiver JuJu Smith-Schuster regarding his own viral social media activity. The transition marks a shift in his public presence as he joins the broadcast media for the 2026 season.

• 3:35 PMYahoo Sports — ‘[Bill] Belichick Would Never,’ ‘JuJu Is Losing His Mind Right Now’ — NFL Fans React to Mike Tomlin’s Surprise TikTok Video