Fox uses hydration breaks for commercial time during World Cup matches
Yahoo Sports • 1 min read • Latest: Jun 14, 2026, 8:07 PM
Last updated Jun 14, 2026
During the ongoing 2026 FIFA World Cup, Fox has decided to utilize hydration breaks for commercial advertising. These breaks occur at around the 23rd and 67th minutes of each match and are included in all games due to FIFA's regulations on temperature. In contrast, Telemundo, the U.S. Spanish-language broadcaster, uses this time to discuss the game's progress rather than going to commercial. This decision has raised discussion given its impact on the viewing experience, as at least one match returned late from a break, missing live action.
- •Hydration breaks occur at about the 23rd and 67th minutes.
- •Fox chooses to air commercials during these breaks.
- •Telemundo opts for match commentary instead of advertisements.
- •At least one match returned late from commercial breaks.
- 8:07 PMYahoo Sports — Why Fox goes to commercial with the hydration breaks in each half
"It's a different move than being made by Telemundo.
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