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Fox's Murdoch declines NFL media deal reopening on earnings call

Yahoo Sports • 1 min read • Latest: Aug 6, 2026, 6:20 PM

Last updated Aug 6, 2026

Fox's Murdoch declines NFL media deal reopening on earnings call

Summary

Fox CEO Lachlan Murdoch announced on August 6, 2026, that the network will not consider reopening its NFL media contract until 2030. This stance is seen as an unprecedented move against the traditionally dominant NFL, which has expected compliance from media partners. The NFL, currently set to earn $110 billion over 11 years from its media rights deals, may still see future negotiations influenced by the evolving of media companies, including potential consolidation in the industry. Speculation arises on whether the NFL will engage with Paramount on their contract's opt-out clause ahead of the 2029 season.

Source Links

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Market Watch

•Lachlan Murdoch stated no changes to Fox's NFL contract until 2030.
•NFL's current deal pays $110 billion through 2034 with an opt-out option in 2029.
•Negotiators are watching potential contract discussions between the NFL and Paramount.
•Media consolidation may impact future NFL media rights negotiations.

Latest Updates

6:20 PMYahoo Sports — Fox’s refusal to reopen NFL media deal shows companies are increasingly willing to tell the league ‘no’

What they're saying

"
Typically over the last three decades, as the National Football League emerged into the runaway juggernaut of U.S. sports, when it told partners to jump, they would ask how high? The NFL is far and away the number one entertainment property in America, and especially if you are a media company, if the NFL asks,…
— Yahoo Sports

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