George Best's European Cup medal sells for over £300,000 at auction
Yahoo Sports • 1 min read • Latest: Jun 28, 2026, 6:17 AM
Last updated Jun 28, 2026
George Best's European Cup winner's medal was sold for £305,200 at Bonhams in London on June 28, 2026. Best, a key player for Manchester United, scored in the 1968 final, contributing to the team's 4-1 victory over Benfica. This marked United's historic first European Cup win, coming a decade after the Munich Air Disaster that claimed several members of the team. At the same auction, a referee's shirt from the 1974 World Cup Final sold for £28,160.
- •Best's medal sold at Bonhams auction in London.
- •He scored in the 1968 European Cup final.
- •Manchester United defeated Benfica 4-1 after extra time.
- •Best's win came 10 years post-Munich Air Disaster.
- •A referee's shirt from the 1974 World Cup Final also sold.
- 6:17 AMYahoo Sports — George Best's European Cup medal sells for £300k
"The mazy winger was presented with his medal after Manchester United beat Benfica at Wembley Stadium.
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