Grass court season crowned as Britain's top summer experience
Yahoo Sports • 1 min read • Latest: Jun 5, 2026, 8:26 AM
Last updated Jun 5, 2026
HSBC and the LTA revealed that grass court tennis has been ranked as Britain's favorite summer experience, surpassing other cultural events like Glastonbury and Ascot. A survey reports that 61% of respondents prefer tennis for its heritage, atmosphere, and iconic venues. The HSBC Championships at Queen's start next week, and a free pop-up tennis court is now in Trafalgar Square, providing fans an opportunity to engage with the sport and players. The research also indicates a strong preference for live sporting events over digital experiences, with many planning to spend more on such activities in the coming year.
- •61% of Brits favor grass court tennis over summer events
- •HSBC Championships at Queen's begin next week
- •Free pop-up tennis court open now in Trafalgar Square
- •58% prefer real-world experiences over screen time
- •Fans spending an average of £154 a year on live sports
- 8:26 AMYahoo Sports — Forget Glastonbury! Britain's favourite summer experiences revealed
"To celebrate the summer season, HSBC and the LTA have unveiled a spectacular tennis court in the heart of London.
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