Heisman Trophy offers new fan access packages for December weekend

Yahoo Sports • 1 min read • Latest: Nov 4, 2026, 9:31 AM

Last updated Nov 4, 2026

Heisman Trophy offers new fan access packages for December weekend
Summary

The Heisman Trophy Trust is set to launch new fan access packages for its weekend events in New York City from December 11-13. These packages range from $8,500 to higher tiers and include accommodations, exclusive events with finalists, and social gatherings. Heisman Trust CEO Jeff Price noted the changes are designed to engage a broader audience and repair empty event spaces from previous years. The updates coincide with potential changes to the College Football Playoff format, with discussions ongoing about its impacts.

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By the Numbers
  • •New fan packages start at $8,500 for December 11-13 events.
  • •Packages include hotel stays and access to Heisman finalists.
  • •Heisman Trust seeks to broaden audience after last year's event attendance issues.
  • •Ongoing discussions regarding College Football Playoff format changes.
Latest Updates
  • 9:31 AMYahoo Sports — Heisman Trophy enters a new era with fan access carrying an eye-popping price
What they're saying
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Heisman Trophy gives fans unprecedented access, but wait until you see the price.

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