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Houston Texans unveil luxury BMW Lone Star Ballroom at Reliant Stadium

Yahoo Sports • 1 min read • Latest: Aug 17, 2026, 11:43 PM

Last updated Aug 17, 2026

Houston Texans unveil luxury BMW Lone Star Ballroom at Reliant Stadium

Summary

The Houston Texans have introduced the BMW Lone Star Ballroom and BMW M Club Blue at Reliant Stadium on August 17, 2026. This new exclusive area, located at field level, offers fans a unique experience with access to pregame events and gourmet food options. The renovations turned a former storage area into a luxury lounge and premium club, enhancing the fan experience with personalized services, including valet parking and private vehicle transportation. The club aims to provide closer interactions with the team, reflecting a commitment to offering world-class amenities.

Source Links

Yahoo Sports

By the Numbers

•BMW Lone Star Ballroom features exclusive access for a select number of fans.
•Members receive gourmet food from Bludorn Restaurant, known for Texas Gulf Coast cuisine.
•The setup includes a view of the visiting team entering the field.
•Only 44 members can access the more exclusive BMW M Club Blue.
•Renovations aim to enhance the overall game-day experience at Reliant Stadium.

Latest Updates

11:43 PMYahoo Sports — Inside Houston Texans' premium BMW Lone Star Ballroom, BMW M Club Blue at Reliant Stadium

What they're saying

"
The Houston Texans let us take a peek inside the ultra-exclusive BMW Lone Star Ballroom and BMW M Club Blue, which are new to Reliant Stadium and come with all kinds of perks.
— Yahoo Sports

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