Jake Paul seeks to challenge UFC as TKO Group responds to merger

Jake Paul aims to challenge the UFC following the merger of Most Valuable Promotions with the Professional Fighters League. TKO Group Holdings President Mark Shapiro expressed confidence that growing competition could enhance the sport. UFC CEO Dana White, among others, has dismissed the merger as a significant threat. The newly formed promotion plans to operate under the MVP brand while continuing to host boxing and MMA events. Paul's promotion has already shown promise with strong early viewership for its inaugural MMA event and plans for a major card in 2027.

• 3:44 AMYahoo Sports — Jake Paul wants to challenge the UFC; TKO's response wasn't what many expected