Jared McCain collaborates with dating app to promote male friendship

Jared McCain participated in the 2026-27 NBA Media Day, expressing his enthusiasm for a partnership with the dating app Hinge. This collaboration focuses on promoting healthy male friendships, particularly for younger men navigating adulthood. McCain and his best friend, Nate Thai, emphasize the importance of vulnerability and support in their relationship. The initiative involves Hinge's 'How We Friend' campaign, which aims to address and combat the growing issue of male loneliness. McCain remains optimistic and seeks to highlight the strength found in genuine friendships.

• 1:00 AMYahoo Sports — Jared McCain is hoping to promote male friendship in team-up with dating app