JD Sports launches campaign for Scotland's World Cup return
Yahoo Sports • 1 min read • Latest: Jun 2, 2026, 9:02 AM
Last updated Jun 2, 2026
JD Sports has introduced the 'We’re In' campaign to celebrate Scotland's return to the World Cup for the first time since 1998. The campaign features both past and present Scotland players, including Ally McCoist, Scott McTominay, Billy Gilmour, and Kieran Tierney. It highlights a new collection that includes the Night Sky home kit, inspired by the Saltire, and the Trace Scarlett away strip. The campaign aims to channel the excitement surrounding manager Steve Clarke’s squad as they prepare for competition this summer. The full collection is available through JD Sports.
- •Scotland returns to the World Cup, last appearance in 1998.
- •Campaign includes current players and legend Ally McCoist.
- •Features new kits designed by adidas for the tournament.
- •Collection available for men’s, women’s, and kids’ sizing.
- •Campaign builds anticipation for the team's summer matches.
- 9:02 AMYahoo Sports — JD Launches ‘We’re In’ Campaign To Mark Scotland’s World Cup Return
"Fronted by Scotland players past and present, the campaign showcases a collection spanning kits, training wear and casual staples.
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