Jerry Jones suggests NFL may embrace geographic rivalries going forward

Dallas Cowboys owner Jerry Jones indicated on 105.3 The Fan that the NFL could consider integrating geographic rivalries into future schedules. In light of the Cowboys' ongoing matchup with the Houston Texans, Jones expressed a desire for more frequent games between Texas teams. He proposed that such rivalries could enhance competition and fan engagement, noting various geographic pairings across the league. The NFL's current scheduling typically follows a rotation based on standings, but the idea of yearly geographic rivalries could become more viable if the league expands the regular season. While discussing potential matchups, he acknowledged the need to designate annual rivals for teams with less natural rivalry history.

• 3:14 PMYahoo Sports — Jerry Jones hints NFL could be thinking about embracing geographic rivalries