Joe Brady faces pressure to lead Buffalo Bills to Super Bowl

Sky Sports1 min read • Latest: Sep 8, 2026, 4:23 PM

Last updated Sep 8, 2026

Joe Brady faces pressure to lead Buffalo Bills to Super Bowl
Summary

Buffalo Bills head coach Joe Brady enters the 2026 NFL season facing high expectations to deliver a Super Bowl title. After the organization fired former head coach Sean McDermott, Brady was promoted from his role as offensive coordinator to lead the franchise. The team continues its search for a championship following a Divisional Round loss to the Denver Broncos in January. During this period, the Bills recorded 73 victories, the most in the league since 2020, yet failed to reach a Super Bowl despite high offensive output. To improve the team's aerial options, Buffalo traded for wide receiver DJ Moore to join an offense anchored by quarterback Josh Allen. The team opens its 2026 campaign against the Houston Texans this Sunday.

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By the Numbers
  • Joe Brady was promoted from offensive coordinator to head coach for the 2026 season.
  • The Buffalo Bills open their schedule against the Houston Texans on Sunday.
  • Buffalo acquired wide receiver DJ Moore from the Chicago Bears.
  • Josh Allen and the Bills have exited in the Divisional Round four times since 2020.
What they're saying
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Buffalo Bills head coach Joe Brady is under the most pressure in the NFL as he seeks to lead Josh Allen's side from 'bridesmaid to bride', says Sky Sports' Phoebe Schecter.

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