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League: NBASport: BasketballCountry: United StatesCategory: Scores & Results

Joe Tsai discusses Nets' fanbase in 'Inside The Owner's Box' book

Yahoo Sports • 1 min read • Latest: Sep 23, 2026, 3:52 PM

Last updated Sep 23, 2026

Joe Tsai discusses Nets' fanbase in 'Inside The Owner's Box' book
Summary

Brooklyn Nets owner Joe Tsai shared insights on the team's fanbase in David M. Rubenstein's book 'Inside The Owner's Box.' Tsai describes Nets fans as sophisticated with strong opinions, particularly emphasizing their support for a multi-year rebuilding process. Since Tsai became the controlling owner in 2019, the Nets have shifted from a playoff-contending roster featuring stars like Kevin Durant, Kyrie Irving, and James Harden to a rebuilding phase. He acknowledges that fans are knowledgeable and hold the organization accountable for its decisions.

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Yahoo Sports
Status Watch
  • •Joe Tsai comments on Nets' fanbase in a new book.
  • •Fans call for patience and a rebuild after recent struggles.
  • •The Nets shift from competing for championships to rebuilding.
  • •Tsai emphasizes accountability and strong fan opinions.
  • •Brooklyn previously featured stars like Durant, Irving, and Harden.
Latest Updates
  • 3:52 PMYahoo Sports — Nets' Joe Tsai gives take on fanbase in 'Inside The Owner's Box' book
What they're saying
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Brooklyn Nets owner Joe Tsai gave his take on the Nets fanbase in David M. Rubenstein's "Inside The Owner's Box" book.

Related Teams & Leagues
Brooklyn NetsMilwaukee BucksNBABasketball

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