League: NFL Sport: Football Country: United States Category: Transactions

Josh Allen announces cereal launch to benefit children's hospital

Yahoo Sports • 1 min read • Latest: Aug 7, 2026, 3:16 AM

Last updated Aug 7, 2026

Josh Allen announces cereal launch to benefit children's hospital

Summary

Buffalo Bills quarterback Josh Allen announced a new initiative during training camp on August 6. Wegmans grocery store is offering a special edition of Josh Allen Crunch Time cereal, with a portion of proceeds benefiting the Golisano Children’s Hospital of Buffalo. This partnership aims to support local children, with $1 from each box sold going to the hospital. Allen has a track record of community involvement, previously launching a scholarship program for his hometown high school. The Bills aim to solidify their status as Super Bowl contenders in the upcoming season, as Allen reflects on past playoff experiences.

Source Links

Yahoo Sports

Key Details

•Josh Allen announces cereal launch during training camp
•Cereal proceeds will support Golisano Children’s Hospital
•$1 from each box sold benefits local children
•Allen has a history of philanthropy in Buffalo
•Bills look to improve in the upcoming season

Latest Updates

3:16 AMYahoo Sports — Bills QB Josh Allen Makes Exciting Career News During Training Camp

What they're saying

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Buffalo Bills quarterback Josh Allen announced major career news on Thursday that is sure to excite many fans. The post Bills QB Josh Allen Makes Exciting Career News During Training Camp appeared first on HEAVY.
— Yahoo Sports

Related Teams & Leagues

Buffalo Bills NFL Football