Josh Kushner regrets Thrive Capital role in failed FIFA investment deal

Joshua Kushner, the founder of Thrive Capital, stated that his firm would have avoided a proposed $4.2 billion investment in FIFA if the political implications had been clear. The investor noted that Thrive Capital misread the political surrounding global soccer prior to the backlash that stalled the deal. The initiative aimed to secure private equity stakes in FIFA-related business operations. The intense public and political scrutiny following the announcement forced a reassessment of the firm's involvement in the governing body's commercial projects. Kushner addressed the situation amid continued external pressure regarding private investment in international sports organizations. Thrive Capital remains focused on evaluating future sports-related assets while navigating the complex environment of governing body partnerships.

• 3:26 PMFortune — Josh Kushner: Thrive would have stayed away from World Cup deal if it had known what was coming - Fortune