Joshua Kushner regrets involvement in aborted Fifa World Cup investment plan
3 sources • 1 min read • Latest: Aug 31, 2026, 6:39 PM
Last updated Aug 31, 2026

Venture capitalist Joshua Kushner has expressed regret for his role in a scrapped plan led by Fifa president Gianni Infantino to sell stakes in the World Cup. Kushner stated he failed to understand the political complexities of global football before agreeing to lead a $4.2 billion investment in a new commercial subsidiary. The proposal, known as the Fifa Forward Enterprise scheme, was abandoned in July after receiving significant backlash from member associations. Uefa is currently seeking subpoenas in New York for documents from Thrive Capital and advisor Greg Maffei as part of an investigation into the matter. While Kushner stated he remains behind the original motivations of the project to distribute capital to smaller nations, he confirmed he would not have participated had he anticipated the resulting conflict. Uefa is considering a formal criminal complaint against the Fifa leadership regarding the valuation and approval process of the deal.
- •Joshua Kushner founded the investment firm Thrive Capital.
- •Fifa canceled the $4.2 billion World Cup equity plan in July.
- •Uefa is seeking court-ordered subpoenas for documents related to the deal.
- •The proposed valuation of the World Cup stake was estimated at £15 billion.
- •Joshua Kushner recently reached an agreement to acquire the Los Angeles Lakers.
- 6:39 PMYahoo Sports — Kushner states regret over World Cup sell-off plan
- 6:38 PMBBC Sport — Kushner states regret over World Cup sell-off plan
"Venture capitalist Joshua Kushner says he would not have got involved in Fifa president Gianni Infantino's scrapped plan to sell off stakes in the World Cup if he had known how the football world reacted.
"Venture capitalist Joshua Kushner says he would not have got involved in Fifa president Gianni Infantino's scrapped plan to sell off stakes in the World Cup if he had known how the football world reacted.
Sources
External links- Yahoo SportsAug 31, 2026, 6:39 PMKushner states regret over World Cup sell-off plan
Venture capitalist Joshua Kushner says he would not have got involved in Fifa president Gianni Infantino's scrapped plan to sell off stakes in the World Cup if he had known how the football world reacted.
- BBC SportAug 31, 2026, 6:38 PMKushner states regret over World Cup sell-off plan
Venture capitalist Joshua Kushner says he would not have got involved in Fifa president Gianni Infantino's scrapped plan to sell off stakes in the World Cup if he had known how the football world reacted.
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