Kansas men's basketball commits to Players Era Festival through 2030-31
ESPN NCAAM • 1 min read • Latest: Aug 4, 2026, 3:01 PM
Last updated Aug 4, 2026
Kansas has signed a five-year contract to participate in the Players Era Festival, which runs through the 2030-31 season. The event, launched in 2024, emphasizes financial support for student-athletes' name, image, and likeness funds, guaranteeing each participant at least $1 million. In the most recent tournament, the Jayhawks secured third place against Tennessee. This year's competition will feature a split between an eight-team and a 16-team event in Las Vegas. The ongoing development of the festival aims to enhance early-season matchups and provide lucrative NIL earning opportunities for players.
- •Kansas signs five-year contract with Players Era Festival.
- •Tournament will run through the 2030-31 season.
- •Kansas secured third place against Tennessee in the last festival.
- •This year's event splits into eight-team and 16-team competitions.
- •At least $1 million guaranteed for each participating school.
- 4:18 PMESPN NCAAM — Players Era Festival inks Kansas through 2030-31
- 3:01 PMYahoo Sports — Kansas men's hoops signs a five-year contract to play in the Players Era Festival through 2030-31
"Kansas has signed a five-year contract for the Jayhawks to participate in the Players Era Festival, tying one of college basketball's storied programs to one of the more innovative, forward-thinking tournaments in the sport. The Players Era began in Las Vegas in 2024 with the idea of funneling at least $1 million toward each participating school's name, image and likeness fund. The Jayhawks beat Tennessee in the third-place game of the men's event, while eventual national champion Michigan routed Gonzaga to win the championship.
"Kansas has signed a five-year contract for the Jayhawks to participate in the Players Era Festival, which is expanding to 24 teams spanning two tournaments.
Sources
External links- ESPN NCAAMAug 4, 2026, 4:18 PMPlayers Era Festival inks Kansas through 2030-31
Kansas has signed a five-year contract for the Jayhawks to participate in the Players Era Festival, which is expanding to 24 teams spanning two tournaments.
- Yahoo SportsAug 4, 2026, 3:01 PMKansas men's hoops signs a five-year contract to play in the Players Era Festival through 2030-31
Kansas has signed a five-year contract for the Jayhawks to participate in the Players Era Festival, tying one of college basketball's storied programs to one of the more innovative, forward-thinking tournaments in the sport. The Players Era began in Las Vegas in 2024 with the idea of funneling at least $1 million toward each participating school's name, image and likeness fund. The Jayhawks beat Tennessee in the third-place game of the men's event, while eventual national champion Michigan routed Gonzaga to win the championship.
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