Kelly Laferriere discusses Timberwolves strategies on JaneWallStreet podcast
Yahoo Sports • 1 min read • Latest: Jul 2, 2026, 9:30 AM
Last updated Jul 2, 2026
Kelly Laferriere, Chief Business Officer of A-Rod Corp and Chief Strategy Officer for the Minnesota Timberwolves, joined Deirdre Lester on the latest episode of JaneWallStreet’s At The Table. The conversation covered shared ownership benefits, local broadcasting changes, and how fan feedback shaped the team’s direction. Laferriere highlighted that ownership of both the Timberwolves and WNBA's Minnesota Lynx allows shared services and business advantages, while also revealing that Lynx games will now air on a direct-to-consumer platform called Victory+. Future announcements regarding Timberwolves' broadcasting plans are anticipated following their deal with Main Street Sports Group ending. This episode aired on July 2, 2026.
- •Laferriere emphasized shared services between Timberwolves and Lynx.
- •Lynx games now available on Victory+, a direct-to-consumer service.
- •Future Timberwolves broadcast plans to be announced soon.
- •Focus on restoring franchise history and fan trust is a priority.
- •Podcast episode released on July 2, 2026.
- 9:30 AMYahoo Sports — New Episode of JaneWallStreet’s At The Table: A-Rod Corp Chief Business Officer & Minnesota Timberwolves Chief Strategy Officer Kelly Laferriere
"JaneWallStreet Executive Chair Deirdre Lester sits down with A-Rod Corp Chief Business Officer & Minnesota Timberwolves Chief Strategy Officer Kelly Laferriere. In this near-hour-long conversation, the pair talk through a multitude of topics including: the shared ownership flywheel, reach, revenue, and local rights, building fan trust through history, and more.
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