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Kevin Durant comments on WNBA's growth amid external debates

Yahoo Sports • 1 min read • Latest: Sep 23, 2026, 12:22 AM

Last updated Sep 23, 2026

Kevin Durant comments on WNBA's growth amid external debates

Summary

At the Houston Rockets media day on September 23, Kevin Durant addressed the current state of the WNBA. He noted the league's significant growth in visibility and revenue, despite the distractions of political issues, including debates over transgender eligibility in women's sports. Durant emphasized that the focus should remain on the players' achievements and the league's business success. He mentioned that prominent athletes now represent major brands and that the league has exceeded NBA and NFL financial metrics this season. He believes resolving non-basketball issues is crucial for continued growth.

Source Links

Yahoo Sports

By the Numbers

•Kevin Durant spoke at Houston Rockets media day on September 23.
•WNBA ratings and ticket sales are at record highs.
•Durant dismissed political debates as 'just noise.'
•Athletes are becoming major brand representatives for the league.
•The WNBA has surpassed the NBA and NFL in key financial metrics.

Latest Updates

12:22 AMYahoo Sports — Kevin Durant reveals how he really feels about the current state of the WNBA

What they're saying

"
The WNBA is even catching the eyes of NBA superstars, with Kevin Durant weighing in. With the WNBA pulling in eyes like never before, not all of it is about basketball.
— Yahoo Sports

Related Teams & Leagues

Houston Rockets WNBA Basketball