Los Angeles Rams and San Francisco 49ers play regular-season game in Australia

The Los Angeles Rams are scheduled to face the San Francisco 49ers in Melbourne, Australia, this week. This matchup marks the first-ever regular-season NFL game held in the country. Los Angeles Rams president Kevin Demoff noted that the organization has focused on establishing its brand presence in the Australian market over the past five years. The league continues its international expansion efforts by bringing a standard-season contest to a new continent. Players and staff are currently preparing in Melbourne for the historic event. This game represents a milestone for the league’s global reach and follows several years of outreach by the Los Angeles Rams to build a dedicated following in the region.

• 3:41 PMCNBC — LA Rams President Kevin Demoff touts Australia push ahead of historic NFL game - CNBC