NASCAR Iowa Cup Series sees significant drop in TV ratings from last year
Yahoo Sports • 1 min read • Latest: Aug 13, 2026, 9:15 PM
Last updated Aug 13, 2026
The Iowa Corn 350 on USA Network attracted 1.929 million viewers, down 11% from the previous year's race. The event garnered a 1.10 household rating, which is a 7% decline year-over-year. Last year's race drew 2.174 million viewers, showing a loss of approximately 245,000 viewers. Despite the decrease, the race remained one of the weekend's most-watched sporting events on cable. Following Iowa, NASCAR will head to Richmond Raceway for the next Cup Series event.
- •Iowa Corn 350 attracted 1.929 million viewers on USA Network.
- •Viewership dropped 11% compared to the 2025 Iowa Cup Series race.
- •The race featured a dramatic finish with Ty Gibbs earning a victory.
- •Next, NASCAR shifts focus to Richmond Raceway.
- •The Richmond event is vital as the regular season closes.
- 9:15 PMYahoo Sports — Iowa NASCAR TV Ratings Drop Double Digits From Last Year’s Race
"NASCAR's Iowa Cup Series race drew 1.929 million viewers on USA Network, but television ratings and viewership both declined compared to the 2025 event.
Sources
External linksOriginal reporting and copyright belong to the linked sources. SportsNewsReport.com aggregates and links — it does not republish full articles.
Related Stories
Last 14 days
NASCAR•Oct 30, 2026, 3:10 AMThomas Annunziata's race recap in the 2026 Chase race at Talladega
NASCAR•Oct 30, 2026, 1:10 AMTyler Ankrum eliminated from Truck championship contention in 2026
NASCAR•Oct 30, 2026, 12:50 AMChristian Eckes nearing elimination from 2026 Chase at Martinsville
NASCAR•Oct 30, 2026, 12:40 AMTy Majeski fighting for third in the 2026 Chase race at Martinsville
NASCAR•Oct 30, 2026, 12:35 AMLayne Riggs needs major run at Martinsville for 2026 Chase standings
NASCAR•Oct 30, 2026, 12:30 AMKaden Honeycutt could clinch 2026 Truck championship at Martinsville