NASCAR Talladega race sees slight increase in TV ratings amid fan complaints
Yahoo Sports • 1 min read • Latest: Oct 28, 2026, 3:51 PM
Last updated Oct 28, 2026

Over 2.5 million viewers watched the YellaWood 500 at Talladega Superspeedway on October 25. NBC reported an average audience of 2.581 million, a modest rise from 2.556 million in 2025. This increase comes despite fans expressing frustration over the racing strategy in Stage 1, which involved fuel conservation. In contrast, the final laps saw an exciting finish, highlighted by an accident involving Joey Logano and a close victory for Kyle Larson. NASCAR will aim to maintain viewer interest as the championship moves to Martinsville and Homestead next.
- •Talladega race attracted 2.581 million viewers on NBC.
- •This is an increase of about 25,000 from 2025.
- •Fans criticized Stage 1 for fuel conservation strategies.
- •Kyle Larson won the race in a dramatic finish.
- •NASCAR continues its championship series at Martinsville next.
- 3:51 PMYahoo Sports — NASCAR Talladega TV Ratings Are In After Fans Slammed the Race
"NASCAR fans had plenty of complaints about Sunday's Talladega race, but the newly released TV ratings tell a different story. NBC's audience increased compared with 2025.
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