NBA negotiates with YouTube for local streaming rights for 29 teams
Yahoo Sports • 1 min read • Latest: Aug 22, 2026, 8:26 AM
Last updated Aug 22, 2026
The NBA is currently in discussions with YouTube for local streaming rights covering 29 teams, aiming for $1.2 billion. The league envisions that local broadcasts for at least 25 teams will stream and be geofenced in one location at the start. Four additional franchises may simulcast games initially, with more joining later. The NBA plans to distribute rights fees to individual teams based on market value once an agreement is reached.
- •NBA seeks $1.2 billion for streaming rights from YouTube.
- •Coverage expected for 29 teams, excluding the Raptors.
- •Local telecasts for at least 25 teams to be streamed exclusively.
- •Franchises to receive rights fees based on market value.
- •Negotiations are ongoing as details are finalized.
- 8:26 AMYahoo Sports — NBA seeking $1.2 billion from YouTube for local streaming rights covering 29 teams
"NBA seeking $1.2 billion from YouTube for local streaming rights covering 29 teams
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