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NBC leads MLB viewership amid strong midseason ratings

Yahoo Sports • 1 min read • Latest: Jul 13, 2026, 10:30 PM

Last updated Jul 13, 2026

NBC leads MLB viewership amid strong midseason ratings

Summary

The Major League Baseball season shows strong viewership as it nears the All-Star Break, with NBC leading ratings. Games on NBC have an average of 2.25 million viewers over 11 games, significantly up from ESPN's 1.66 million in the same timeframe last year., the Yankees-Red Sox matchup on June 28 reached 3.27 million viewers. Fox trails with an average of 2.24 million viewers for its 13 games, while ESPN's games average 1.12 million, partly due to a shift in their schedule. TBS sees an increase as well, averaging 466,000 viewers versus last year, with notable growth in viewership among women. Comparatively, other sports like the NBA Finals and FIFA World Cup have recorded recent highs, highlighting baseball's competitive ratings.

Source Links

Yahoo Sports

By the Numbers

•NBC replaces ESPN, airing MLB games with higher viewership
•Yankees-Red Sox game leads ratings on NBC with 3.27 million viewers
•Fox averages 2.24 million, marking a 7% increase from last year
•ESPN's viewership dips to 1.12 million due to schedule changes
•TBS sees viewership rise 21% among women compared to 2025

Latest Updates

10:30 PMYahoo Sports — NBC leads MLB viewership as baseball posts strong midseason ratings

What they're saying

"
The Major League Baseball season is approaching the All-Star Break, and baseball is seeing strong viewership midway through the season. NBC is leading the way in terms of baseball viewership, as it replaces ESPN for the rights to Opening Day and Sunday Night Baseball. Games on NBC are averaging 2.25 million viewers according to Nielsen…
— Yahoo Sports

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