New Mexico State University sells naming rights for the Pan American Center

Yahoo Sports1 min read • Latest: Sep 8, 2026, 7:04 PM

Last updated Sep 8, 2026

Summary

New Mexico State University has entered an agreement to rename the Pan American Center to White Sands FCU Arena. Under the terms, White Sands Federal Credit Union will pay $13 million over 10 years for the naming rights to the venue. The facility will continue to host men’s and women’s basketball and volleyball, as well as special events. The deal starts at $1.2 million annually, with escalators increasing the cost to $1.57 million by the final year. While historical management of the center has fallen under the university’s Special Events Department, all proceeds from the new contract will be allocated to the athletics operating budget. The NMSU Board of Regents is set to review the proposal on Tuesday, with presentation duties falling to Athletics Director Joe Fields.

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  • The 10-year naming rights agreement is valued at $13 million.
  • The venue will be renamed White Sands FCU Arena at the Pan American Center.
  • NMSU Athletics will receive the full proceeds for its operating budget.
  • The Board of Regents is scheduled to meet Tuesday to formally review the agreement.
Latest Updates
  • 7:04 PMYahoo SportsNMSU, White Sands FCU agree to naming rights deal for Pan American Center
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New Mexico State University has reached an agreement with White Sands Federal Credit Union, giving the financial institution naming rights to the Pan American Center, according to documents reviewed by the Journal. The NMSU Board of Regents is scheduled to meet Tuesday afternoon, where the deal will be formally presented by NM State Athletics Director Joe Fields. The naming rights deal — $13 ...

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