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NFL shows frustration over NBC's NBA deal amid broadcast negotiations

Yahoo Sports • 1 min read • Latest: Jun 22, 2026, 2:00 PM

Last updated Jun 22, 2026

NFL shows frustration over NBC's NBA deal amid broadcast negotiations

Summary

The NFL has expressed dissatisfaction with NBC due to its new media rights agreement with the NBA, reportedly valued at $2.45 billion annually. In contrast, the NFL's current agreement with NBC is around $2 billion per year. UFC president Dana White noted that NFL executives were unhappy upon learning of the UFC's $7.7 billion broadcasting deal. This comes as the NFL considers exploring opt-out provisions to seek better terms for its media rights, especially given the lucrative deals secured by other sports leagues. Ongoing scrutiny from the U.S. government could impact the NFL's future negotiations with broadcasters.

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Market Watch

•NFL is unhappy with NBC's increased payout for NBA rights.
•UFC's broadcasting deal reportedly drew sharp reactions from NFL executives.
•NFL may explore options to renegotiate Sunday Night Football terms.
•Current NFL deal with CBS is valued at approximately $2.1 billion annually.
•Ongoing scrutiny from the U.S. government could shape NFL's broadcast strategies.

Latest Updates

2:00 PMYahoo Sports — NFL is furious with another broadcast partner, renegotiated deal coming?

What they're saying

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The NFL has reportedly already grown frustrated with NBC over its new media rights agreement with the NBA. Under that deal, NBC will pay the NBA approximately $2.45 billion annually, while the NFL reportedly receives around $2 billion per year…
— Yahoo Sports

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