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North Wilkesboro draws 2.4 million viewers for NASCAR points race return

Yahoo Sports • 1 min read • Latest: Jul 23, 2026, 6:58 PM

Last updated Jul 23, 2026

North Wilkesboro draws 2.4 million viewers for NASCAR points race return

Summary

North Wilkesboro Speedway hosted its first NASCAR Cup Series points race since 1996 on Sunday, attracting 2.4 million viewers on TNT Sports. This event, the Window World 450, marks a significant revival for the historic venue. Recently added back to the NASCAR schedule, North Wilkesboro previously hosted the All-Star Race for three years, drawing varied audiences. The current viewership aligns well with past All-Star Race figures, indicating strong fan interest. NASCAR will next focus on the Brickyard 400 at Indianapolis Motor Speedway this weekend.

Source Links

Yahoo Sports

Status Watch

•2.4 million viewers tuned in for the Window World 450.
•North Wilkesboro had not hosted a points race since 1996.
•The event marked a notable moment in NASCAR's media rights era.
•Previous North Wilkesboro All-Star Races had varying audience sizes.
•NASCAR heads to Indianapolis Motor Speedway for the Brickyard 400 next.

Latest Updates

6:58 PMYahoo Sports — NASCAR Just Learned How Many Fans Tuned In for North Wilkesboro’s Historic Return

What they're saying

"
The TV numbers are in for NASCAR's first Cup Series points race at North Wilkesboro Speedway since 1996, offering a new look at fan interest in the historic venue's return.
— Yahoo Sports

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