Oregon QB Dante Moore ranks fourth in college sports NIL valuations

Oregon quarterback Dante Moore has achieved a top-five NIL valuation ahead of the 2026 season, with an estimated worth of $5 million. He decided to return for another season with the Ducks instead of declaring for the NFL Draft, aiming to pursue a national championship and a Heisman Trophy. Moore's performance in 2025 bolstered his marketability, leading Oregon to the College Football Playoff semifinals. He has secured lucrative endorsements with brands including Nike and Beats by Dre, contributing to his high valuation. As he prepares for the upcoming season, Moore’s growing personal brand positions him among collegiate sports' elite earners.

• 6:36 PMYahoo Sports — Oregon QB Dante Moore boasts top 5 NIL valuation in college sports