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Otmar Szafnauer details Toto Wolff's role in Force India's pink era

Motorsport.com • 1 min read • Latest: Aug 8, 2026, 10:23 AM

Last updated Aug 8, 2026

Otmar Szafnauer details Toto Wolff's role in Force India's pink era

Summary

On August 8, 2026, Otmar Szafnauer shared insights into the origins of Force India's iconic pink livery. The former team boss indicated that Best Water Technology initially sought a sponsorship with Mercedes, which declined. Szafnauer led Force India and Racing Point through the pink era, emphasizing the significance of this early partnership in establishing the team's unique branding. The conversation highlights key moments that shaped the team's identity in Formula 1, foretelling how such decisions impact team image and sponsorship strategies.

Source Links

Motorsport.com

Key Details

•Szafnauer reveals details of Force India's pink livery origin.
•Best Water Technology first approached Mercedes for a deal.
•Mercedes declined the sponsorship proposal from BWT.
•Szafnauer managed both Force India and Racing Point during this era.
•The pink branding became a notable part of Formula 1 history.

Latest Updates

10:23 AMMotorsport.com — Otmar Szafnauer reveals how Toto Wolff helped create Force India's famous pink F1 era

What they're saying

"
Otmar Szafnauer has revealed the fascinating origin story behind Formula 1's famous pink livery, sharing that Best Water Technology (BWT) initially approached Mercedes for a sponsorship deal before being turned away by the Brackley outfit's board. The former team boss, who oversaw the Silverstone-based Force India and, later, Racing Point squads during their vibrant pink era, shed light on the ...Keep reading
— Motorsport.com

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