Peter Millar signs Christian McCaffrey as first NFL ambassador
Yahoo Sports • 1 min read • Latest: Aug 12, 2026, 4:01 AM
Last updated Aug 12, 2026
Peter Millar has announced Christian McCaffrey as its first ambassador for the NFL, expanding its brand beyond golf. McCaffrey, currently with the San Francisco 49ers, is set to promote the company’s new Pursuit collection, launching August 20. The endorsement reflects McCaffrey's lifestyle that blends performance and style, resonating with the brand's focus as it celebrates its 25th anniversary. McCaffrey expressed pride in joining Peter Millar, emphasizing the brand's appeal in both sports and casual life.
- •Christian McCaffrey becomes Peter Millar's first NFL ambassador.
- •The new Pursuit collection launches on August 20.
- •McCaffrey has a growing interest in golf and style.
- •Peter Millar celebrates its 25th anniversary.
- •McCaffrey left Nike last year to join While on Earth.
- 4:01 AMYahoo Sports — Peter Millar Signs Christian McCaffrey as First NFL Ambassador
"The brand has long sponsored a number of professional golfers.
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