PGA of America appoints Marissa Bataille Daly as CMO
Yahoo Sports • 1 min read • Latest: Sep 30, 2026, 10:39 PM
Last updated Sep 30, 2026
The PGA of America has named Marissa Bataille Daly as its Chief Marketing Officer, effective October 5. Daly joins from the Los Angeles Rams, where she managed marketing and audience experience. Her experience spans nearly two decades in sports brand development, focusing on engaging audiences through creative strategies. This appointment comes after an executive reshuffle at the PGA, which did not have a standalone CMO prior to this. Daly aims to enhance the PGA brand and member engagement while promoting championship events.
- •Marissa Bataille Daly starts as CMO on October 5.
- •Previously held a senior role with the Los Angeles Rams.
- •PGA of America includes over 30,000 golf professionals.
- •The organization has undergone recent executive changes.
- •Daly's focus will enhance audience experience at PGA events.
- 10:39 PMYahoo Sports — PGA Of America Names Marissa Bataille Daly As CMO
"Daly will lead the PGA of America's brand, marketing, social and content functions. She will work across the association to strengthen the organization's brand.
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