PGA Tour prepares for changes to FedEx Cup sponsorship ahead of 2028

Yahoo Sports1 min read • Latest: Aug 6, 2026, 7:30 PM

Last updated Aug 6, 2026

PGA Tour prepares for changes to FedEx Cup sponsorship ahead of 2028
Summary

The PGA Tour anticipates significant changes to the FedEx Cup before the 2028 season, as FedEx's $650 million sponsorship deal is set to expire. Since 2007, FedEx has backed the season-long competition, with adjustments including increased prize distribution for the top players. Reports suggest that the PGA Tour may move towards a 'brandless' structure for the Cup going forward, distancing themselves from corporate sponsorship. Conversations hint at renaming the Cup and potentially securing a new sponsor, as the PGA Tour navigates competition from LIV Golf.

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Market Watch
  • FedEx has sponsored the FedEx Cup since 2007.
  • The current deal worth $650 million expires in 2028.
  • Prize distribution will reach nearly $100 million in 2026.
  • Discussions are underway for a potential new sponsor.
  • FedEx St. Jude Championship may seek rebranding and rescheduling.
Latest Updates
  • 7:30 PMYahoo SportsWhat the PGA Tour are saying behind the scenes about the FedEx Cup with $650m deal set to expire
What they're saying
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There will seemingly be some very big changes regarding the FedEx Cup before the start of the 2028 PGA Tour season. FedEx has sponsored the PGA Tour’s season-long race since 2007, and they most recently extended their sponsorship deal in 2017.

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