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PSG set to finalize €100m annual deal extension with Nike

Yahoo Sports • 1 min read • Latest: Jul 12, 2026, 9:35 PM

Last updated Jul 12, 2026

PSG set to finalize €100m annual deal extension with Nike

Summary

Paris Saint-Germain (PSG) is approaching a significant extension of its partnership with Nike, potentially increasing its current kit supply deal from €60 million to €100 million annually. This development follows PSG's historic Champions League victory in 2025, prompting discussions for new terms ahead of the existing contract’s expiration in 2032. The extended agreement is expected to last until 2037, solidifying PSG's position among the most lucrative kit deals globally. Negotiations are reported to conclude soon, ensuring a continued relationship with the iconic American brand.

Source Links

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By the Numbers

•PSG and Nike's current contract was set to expire in 2032.
•The extension may increase annual payments to €100 million.
•The new deal could last until 2037.
•PSG's 2025 Champions League win influenced the negotiations.
•PSG is securing one of the top kit deals worldwide.

Latest Updates

9:35 PMYahoo Sports — PSG to sign €100m per year Nike contract extension

What they're saying

"
PSG and Nike are on the verge of a massive contract extension, both in value and in length, according to L’Equipe. The American brand is PSG’s kit supplier since 1989, and their relation will cont...
— Yahoo Sports

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Paris Saint-Germain Champions League Soccer